Press Release
Samsung Electronics America returns to CEDIA Expo 2024 to showcase its latest 2024 TV and audio offerings – including its updated lineup of The Terrace outdoor TVs. Available in Full Sun (65”, 75” screen class) and Partial Sun (55”, 65” and 75” screen class) models, The Terrace lets you enjoy your favorite entertainment year-round, thanks to an enhanced IP56 rating for water and dust resistance. Its Neo QLED display with Mini LEDs improves brightness and visibility in outdoor environments, while an AI-powered processor1 can upscale any content, even older SD/HD classics, into brilliant 4K.
The screens join the advanced lineup of Samsung AI TVs, building upon the performance, features and ease-of-installation that shoppers and integrators have come to rely on from the #1 global TV brand for 18 years running.2
CEDIA Expo attendees can visit Samsung (booth #3012) to see its latest innovations across OLED, Samsung Neo QLED 8K and Neo QLED 4K, as well as Lifestyle screens like fan-favorite The Frame, and new The Premiere 9 and The Premiere 7 4K ultra-short throw projectors with cutting-edge laser technology. The booth will also feature MICRO LED – the most advanced display technology from Samsung.
“There are approximately 20,000 integrators3 currently serving the US market, each with their own distinct needs and requirements to meet client expectations. Only Samsung offers the largest portfolio of connected screens that can make every project seamlessly come to life,” said James Fishler, Senior Vice President, Home Entertainment & Display Division at Samsung Electronics America. “From home theaters to outdoor patios and everywhere in between, we’re always here to help our custom install partners upscale their build with our lineup of home entertainment solutions.”
Customizable Screens for Any Lifestyle
Already the best-selling Lifestyle screen from Samsung, The Frame returns to CEDIA with new enhancements that provide an even more complete design experience. This includes an expanded Art Store,6 offering access to thousands of artworks in partnership with world-renowned museums and galleries. Samsung also introduced Art Store – Streams, a complimentary, rotating display of artworks sampled from the Art Store, regularly updated with thematic and seasonal artworks. The Frame is the world’s first and only art TV with Pantone ArtfulColor validation7 for natural and realistic visuals. Plus, a dynamic 120Hz to 60Hz refresh rate8 conserves energy when in Art Mode.
Immersive and Cinematic Viewing with Samsung Neo QLED
Samsung Neo QLED 8K (QN900D) delivers the most premium viewing experience yet. Powered by the new NQ8 AI Gen3 processor, it can upscale any content into stunning 8K-like quality9. The TV also uses AI Motion Enhancer Pro to track and smooth the motion of fast-moving objects – like a tennis ball or hockey puck – with pinpoint precision, reducing motion blur so you see every detail more clearly. Boasting a unique Infinity Air Design, the QN900D is the slimmest 8K on the market and the included stand creates a unique mirror effect that makes it look like its floating.
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The Neo QLED 4K (QN95D), available through the Samsung custom install channel, delivers superior audiovisual performance in an incredibly slim form factor. The AI processor actively improves picture quality in astounding 4K detail, providing an elevated home theater experience. Additionally, the Neo QLED 4K (QN90D) lineup, from the 43” class to the 98” class, provides the most powerful and cinematic 4K experience from Samsung. It’s a great upsell for custom installers, with various size options and a modern design, ensuring it will look great in any room in the house.
Amazing Detail and Brightness with OLED
Samsung is the fastest-growing OLED TV brand.10 The 2024 OLED lineup features the flagship S95D series, the industry’s first OLED with Glare-Free Technology.11 OLED Glare-Free lets you enjoy everything you love, with virtually no glare. This technology reduces reflections, while maintaining incredible contrast and color accuracy. Both the S95D and advanced S90D series also offer ultra-smooth gaming with an up to 144Hz refresh rate,12 plus advanced AI to make everything you watch look sharper, sound clearer and feel more lifelike.
Super Big Screens with Mesmerizing Picture
The Samsung lineup features more ultra-large TVs than ever before, including the 98” Class QN90D. Built with the Samsung-exclusive Supersize Picture Enhancer,13 the TV uses AI-based formulas to reduce visible noise and increase sharpness so the picture quality is perfectly optimized for the super large screen.
This feature extends across the entire Samsung 98” line-up, including the 98” Class Samsung Neo QLED 8K (QN990C) and 98” Class Samsung QLED 4K (Q80C). With every 98” model from Samsung, you’ll enjoy spectacular picture quality with advanced connectivity built right in, plus value-add features like console-free gaming on Samsung Gaming Hub and hundreds of live channels and thousands of movies and shows all for free through Samsung TV Plus.14
Showstopping Picture Quality and Design with MICRO LED
At CEDIA, Samsung will also showcase its latest innovations in MICRO LED. Delivering infinite depth, unimaginable color and breathtaking brightness in a bold, yet minimalistic design — Samsung MICRO LED is the perfect statement piece for any luxury home. This year, Samsung expanded its MICRO LED offerings to include the new MS1B (89” and 101” class) and MS1C (114” class) screens, giving integrators even more ways to deliver a jaw-dropping home theater experience.
Premium Audio Solutions
Music Frame by Samsung provides even more customization options for any space – delivering a powerful Dolby Atmos speaker with the look and feel of a picture frame. You can easily swap out a printed photograph or artwork for display15, and tee up your favorite playlist using Wi-Fi or Bluetooth. Music Frame can even sync with your TV’s audio or soundbar.16 No matter how you use it, Music Frame effortlessly blends in with your home décor.
Complementing its portfolio of stunning screens, Samsung also delivers elevated audio with its premium soundbar lineup, including the flagship HW-Q990D. This home audio powerhouse delivers cutting-edge audio performance that will surpass the expectations of even the most dedicated audiophiles. It’s 11.1.4 channel Wireless Dolby Atmos sound is delivered at 4K 120Hz and envelops you from all angles.
Plus, the ultra-thin HW-S800D and HW-S801D fit seamlessly into any space and provide rich, immersive sound with crystal-clear vocals and deep, distortion-free bass, all in a slim and compact form factor.
Service, Solutions & Support
The Samsung Dealer Service Portal continues to demonstrate the Samsung commitment to providing CI partners and customers with reliable assistance for whatever challenges they may encounter. It gives Samsung authorized dealers the ability to initiate, track and finalize any service issue with real-time, 24/7 support.
Discover all this and more at the Samsung CEDIA (booth #3012). CEDIA 2024 attendees can virtually experience the latest in connectivity online at https://cediaexpo.com/.
For more information about Samsung innovations, visit www.samsung.com.
[1] Utilizes AI-Based formulas.
[2] Source: Omdia, Jan 2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.
[3] Source: CEDIA 2023 Professional Smart Home Market Analysis – US
[4] Brightness may decrease in certain high temperature and sunlight conditions
[5] High speed internet connection, additional gaming service subscriptions and compatible controller required. Samsung account required.
[6] Fees apply to Art Store subscription service. Art pieces in the Art Store are subject to change without prior notice.
[7] Pantone company provides a universal language of color, called Pantone Matching System, that enables color-critical decisions through every stage of the workflow for brands and manufacturers.
[8] This feature applies to the 55’’ display and above.
[9] Uses AI-based formulas to upscale content to 8K. Resulting picture may vary based on source content.
[10] Source: Circana/Weekly Retail Tracking Service, Based on display type, US sales, 52 weeks ending March 23, 2024.
[11] UL’s verification validates the ‘OLED Glare Free’ claim by assessing the products against Unified Glare Rating (UGR) testing standard set by the International Commission on Illumination (CIE) and testing standard set by the International Organization for Standardization.
[12] 144Hz requires compatible content connection from compatible PCs.
[13] Utilizes AI-Based formulas.
[14] Available for free on Samsung Smart TVs released after 2016, Galaxy devices, Smart Monitors, Family Hub refrigerators, and the web.
[15] Included mat holds photos 10″ high x 8″ wide; viewable area is 8″x 8″.
[16] Q-Symphony using the Music Frame is available only when connected with a (1) 2023-2024 Samsung TV, or (2) 2023-2024 Samsung TV and 2024 Samsung Soundbar.