|
|||
|
THX Ltd. and SENSIO Technologies Inc. have partnered to integrate SENSIO® 3D video processing flags with THX® Media Director™, a technology designed to simplify the home entertainment experience. THX Media Director will provide TVs featuring both SENSIO® 3D video processing and THX Media Director with the ability to select appropriate 2D and 3D playback settings automatically, resulting in a seamless, high quality 3DTV experience for consumers. THX and SENSIO will demonstrate THX Media Director at SENSIO’s CES 2010 booth #20931 in the South Hall of the Las Vegas Convention Center (LVCC). “The introduction of 3D in the home will reshape how we experience movies, TV programs and digital downloads. 3D brings with it new playback modes, user interfaces and an added layer of complexity for consumers,” said Rick Dean, Senior Vice President at THX. “THX Media Director provides for a seamless 3D experience, as well as metadata to support a wide range of 2D images and home audio formats.” THX Media Director enables SENSIO and its consumer electronics partners to showcase signature 3D playback features and settings, while simplifying the user experience. THX Media Director technology uses metadata to describe the creative and technical characteristics of 2D and 3D content to TVs, AV receivers and other home theater playback devices. Acting on the metadata, THX Media Director-enabled TVs can trigger the appropriate playback settings for SENSIO® 3D video processing, or resume 2D playback, without requiring user intervention. “The integration of SENSIO’s flags into THX Media Director brings us yet another step forward in creating a simple SENSIO® 3D ecosystem for consumers. We are offering multiple SENSIO compatible products in the market today and with THX Media Director, consumers will enjoy the benefits of SENSIO® 3D without requiring them to constantly reach for the remote control", said Nicholas Routhier, SENSIO’s President and CEO. "We are very pleased to announce this collaboration with such a prestigious partner and we look forward to working with THX on other 3D related solutions which will benefit consumers." About SENSIO Technologies Inc.: SENSIO Technologies Inc. (TSX.V:SIO) - With its significant expertise in the field of 3D video, SENSIO develops and markets Stereoscopic 3D digital compression, decompression and display formatting technologies. Its solutions are deployed on a global scale by content creators, games developers, broadcasters, specialty channels, and digital cinemas, allowing customers to generate substantial additional value-added revenue streams. Its flagship technology, SENSIO® 3D, allows the high-quality distribution of 3D content through conventional existing 2D Broadcast channels networks (cable, satellite and/or IPTV) and playback on any 3D display device, including plasma TVs, LED/LCD HDTV's, PC and glass-free 3D displays, as well as home theater and digital cinema projectors. A true multi-platform format, SENSIO®3D is compatible with existing standard DVD and Blu-ray players as well as game consoles including Xbox® and Playstation® 3 and is the format of choice for the creation of high profile 3D gaming experiences. SENSIO is listed on the Toronto TSX Venture Exchange. For more information, please visit www.sensio.tv - We.Deliver.3D.Today™. SENSIO® is a registered trademark of SENSIO Technologies Inc. Xbox® is a registered trademark of Microsoft Corporation. Playstation® 3 is a registered trademark of SONY Corporation We.Deliver.3D.Today. is a trademark of SENSIO Technologies Inc. About THX LTD. From the big screen to your screen, THX ignites your passion for exciting entertainment experiences. Founded by George Lucas and recognized by audiences around the globe, THX is synonymous with the design and certification of world-class cinemas, premium audio systems, HDTVs, and blockbuster movies and games. Products featuring THX defy convention and define quality in their class, whether in the cinema, home or on the road. For more information, visit www.thx.com.
Tags:
- CES 2010 -
- THX Ltd -
- SENSIO Technologies Inc. -
- THX Media Director -
- SENSIO 3D video processing -
- -
|
|||
×
Access Widescreen Review on your iPad or iPhone.
Internet access is required, but PDFs of complete issues and individual articles can be saved to your device for reading offline.
Tap 
then "Add to Home Screen"
then "Add to Home Screen"